Beats by Dre Drops
As a CMF designer at Beats, I oversee the entire process of creating consumer ready Beats by Dre product. Working with everyone from marketing teams to stay up to date on trends, to engineers oversees in production, my role is to chase harmony between the color, material, and finish of our products. Below is the marketing material used for projects I helped run and design. From ideating early stage renders to share with our partners/clients, reviewing and providing feedback on color/graphic/layout samples, to providing CMF documents for manufacturing production, I’m along for the whole ride to ensure the partner and consumer gets a product they can be happy with.
Beats by Dre - Product Design / CMF
Beats Pill x Kim
Special edition beats pills designed in partnership with Kim Kardashian; combining the power of our upgraded portable speaker with Kim’s modern, grayscale tones. We created two brand new color drenched skus to evaluate the aesthetics of a portable speaker.
Nick Mercs Studio Buds
Special-edition version of Beats Studio Buds in partnership with Twitch esports streamer and FaZe Clan co-owner Nick "NICKMERCS" Kolcheff. Designed to pay homage to the professional Twitch streamers' loyal community, each bud features the 'MFAM' logo and arrives in a Spartan-emblazoned case to reflect Kolcheff's Greek heritage.
Mowalola Solo 03
Reflecting the disruptive energy at the core of Mowalola, these Beats Solo 03’s arrive in metallic silver and are reworked with bespoke features, ranging from Mowalola’s bootleg “M” logo to scratch detailing throughout, nodding to the brand’s whim for the avant-garde.
Wacko Maria Beats Flex
These limited edition Wacko Maria x Beats Flex comes with a leopard print control housing, and a two-tone cable intended to match the brands signature streetwear aesthetic.
Special edition beats pills designed in partnership with Kim Kardashian; combining the power of our upgraded portable speaker with Kim’s modern, grayscale tones. We created two brand new color drenched skus to evaluate the aesthetics of a portable speaker.
Kim x Beats Pill
Special-edition version of Beats Studio Buds in partnership with Twitch esports streamer and FaZe Clan co-owner Nick "NICKMERCS" Kolcheff. Designed to pay homage to the professional Twitch streamers' loyal community, each bud features the 'MFAM' logo and arrives in a Spartan-emblazoned case to reflect Kolcheff's Greek heritage.
Nick Mercs Studio Buds
Reflecting the disruptive energy at the core of Mowalola, these Beats Solo 03’s arrive in metallic silver and are reworked with bespoke features, ranging from Mowalola’s bootleg “M” logo to scratch detailing throughout, nodding to the brand’s whim for the avant-garde.
Mowalola Solo 03
These limited edition Wacko Maria x Beats Flex comes with a leopard print control housing, and a two-tone cable intended to match the brands signature streetwear aesthetic.
Wacko Maria Beats Flex